CoFunds

I was asked to produce the below video for CoFunds to present at their AGM. It’s produced in AfterEffects using their brand illustrations to illustrate where the business is and where it’s heading.

Tangible Idents

I produced 2 short video idents for Tangible’s rebranding, as seen below.

Both were created entirely in 3D using Autodesk’s Maya.

Marketing Society Awards

The Marketing Society’s awards is a prestigious annual awards ceremony for the best creative work in marketing. Tangible produced the assets for a 50′s aviation-themed ceremony in 2012. I produced the following video to introduce the awards.

Please note, the first 30 seconds is voiceover on a black screen, just in case you have your sound off or think it’s not working.

HSBC Index Tracker: Dexter the Dog Game

HSBC wanted to do something a bit different for their Index Tracking products. Knowing that the target audience of Asset Managers are an inherently competitive bunch gave the opportunity for me to create several game concepts, from which HSBC picked a side-scrolling jumping game.

They already had a character in the form of Dexter, the Index Tracking bloodhound, which had been created by another agency. I created all aspects of the game that didn’t involve renders of Dexter, including modelling of pick-ups and cityscapes, in Autodesk’s Maya and Photoshop. The game was built in Flash using AS3, with a PHP/Codeigniter backend to enable scores to be posted to a database.

As the client was HSBC, prior to going live the game was subjected to someĀ rigorous penetration testing and accessibility guidelines – all successfully implemented and passed.

The original game is hosted at http://indextracker.assetmanagement.hsbc.com, but a copy can be found atĀ http://ariley.me/flash/dexter.